View through the vineyards to an modern winery. Sun is shining.

Wine & DesignBaden's New Generation of Winemakers

5.3.2021by Hirsch & Greif

Young Winemakers and their Innovative Approach to Modern Viticulture

For many winemakers in Baden-Württemberg, wine tasting has become a cultural activity. With contemporary buildings, cool bottle designs and lively events, a new generation of young winemakers kicks up a storm.

Winery in a Stunning Landscape

Weingut Abril in Vogtsburg

Behind the Weingut Abril, the Abril Winery, the vineyards and the surrounding hills rise up like an amphitheater. This beautiful landscape is the setting for an annual "pageant", the harvest. The vines are heavy with grapes; the first pickers are already at work on the highest slopes. Up there, on a clear day, the view to the west is spectacular: across the Rhine to Alsace in France and beyond to the Vosges Mountains. The winery sits high above the small town of Vogtsburg-Bischoffingen, half an hour's drive from Freiburg. Although the Abril winery has been around since 1740, it is very much up to date. In 2011, a new chapter in the company's history opened with a new builing, called the "Roschtkäschtle".
View from the vineyards to a modern winery on the edge of a small village
Interior view of a winery with many armchairs and small tables.
A modern winery surrounded by vineyards
The Abril Winery is situated in the beautiful vineyards of Vogtsburg in the Kaiserstuhl Region.
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Inside, large windows bring natural light to the stylish lounge area, where visitors are welcome to taste and buy the top-quality organic wines. Even more importantly, this ultra-modern structure also boasts the latest cellar technology. "This is paradise for our head winemaker," says managing director Eva-Maria Köpfer. In the spirit of sustainability, deliveries arrive one floor above the cellar, so grapes, must and mash are moved by gravity alone. Pumps are only needed to fill the fermentation tanks, which saves electricity. At the same time, this gentle process ensures higher quality wines.
In a wine cellar there are many high shelves filled with wine. A man is standing at a table, laughing at the camera.
There are many large wooden barrels in a wine cellar.
A woman smells a full glass of wine.
The wine cellar of the Abril winery.
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Here, in the southern Black Forest around Freiburg, there are probably more winemakers than in any other area of Germany. Grapes grow particularly well on the sun-drenched slopes of the Rhine Valley, especially varieties like Weissburgunder (Pinot Blanc) and Grauburgunder (Pinot Gris). But for winemakers to make it to the top, they have to do more than produce good wines: they also have to be "all-rounders," involved in everything from designing labels and bottles to creating new, architect-driven buildings on their estates.
A person is standing in a vineyard, bending down to harvest grapes.
Close-up of a person cutting ripe white grapes.
A small tractor with two people sitting on it drives through the vineyard.
The harvested grapes go to the wine press.
Vintage at the Abril Winery in the Kaiserstuhl Region.
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Winery in a Stunning Landscape

Weingut Abril in Vogtsburg

Behind the Weingut Abril, the Abril Winery, the vineyards and the surrounding hills rise up like an amphitheater. This beautiful landscape is the setting for an annual "pageant", the harvest. The vines are heavy with grapes; the first pickers are already at work on the highest slopes. Up there, on a clear day, the view to the west is spectacular: across the Rhine to Alsace in France and beyond to the Vosges Mountains. The winery sits high above the small town of Vogtsburg-Bischoffingen, half an hour's drive from Freiburg. Although the Abril winery has been around since 1740, it is very much up to date. In 2011, a new chapter in the company's history opened with a new builing, called the "Roschtkäschtle".
View through the vineyards to an modern winery. Sun is shining.
View of the modern building of a winery
The Weber Winery combines traditional viticulture and modern architecture.
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The elegant new building is regularly used for after-work get-togethers and the Webers' special white wine parties, where guest DJs spin the latest hits on warm summer evenings. Instead of shelves upon shelves of bottles, the wine shop displays just two dozen bottles. Set in special frames, they look almost like art installations. A contrast to all this modernity is the rustic restaurant next door. Run by Stefanie, Michael's sister, it is a modern take on tradition, with white tablecloths, comfort food, cushions on the banquettes, lots of wood and a warm welcome. Of course!

A good wine should be fun

Michael Weber, Weber Winery


A man is leaning over a bar with several bottles of wine on it.
A man is standing in front of several wooden barrels with a glass of wine in his hand.
A man is kneeling in a vineyard, examining the blue grapes on the vines.
Michael Weber is the winemaker of the Weber Winery.
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Nothing like a Traditional Winery

Weinhaus Schumann in Königschaffhausen

The first vintage at the winery in Königschaffhausen am Kaiserstuhl was in 2015. That was 27,000 bottles; now they produce almost 60,000 bottles a year. The grapes for the Burgundy-style wines come from the nearby Leiselheimer Gestühls winegrowers. The vineyard is known for its rosé wines: "Rosé has a reputation for being a fruity, sweet, sloppy wine. But if you make it right, you get a wine with structure and strength. Customers are amazed at how different our wines taste," says Bettina Schumann, who has quickly earned an excellent reputation among her fellow winemakers.
A house surrounded by extensive vineyards
View of a small village surrounded by vineyards
Close-up of blue grapes on a vine. In the background is a giant chair.
The Schumann Winery is located in the vineyards of Königschaffhausen in the Kaiserstuhl Region.
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Yet her career path was not obvious. Growing up in Berlin, she discovered a passion for wine early on and began collecting wines as a teenager. Even then, she admits, her interest was less in the contents of the bottles than in the labels and packaging. At one point, Schumann wavered between studying art and doing an apprenticeship in winegrowing. In the end, she decided to study viticulture and enology. She then worked as a winemaker for many years before taking the bold step of running her own business.

In April 2018, she was joined by Melanie Panitzke, an award-winning sommelier at top restaurants. "A good wine doesn't have to be complex and expensive, with people sitting around analyzing it. Our wines should be for drinking and having fun," says Panitzke, explaining their winemaking philosophy.

Both women care not only about what the bottles contain, but also about how they look. Bettina now designs the fun labels and boxes herself. And the red lady's shoe label reflects her love of red shoes, as does her name: Schumann is German for shoemaker. Instead of identifying the wines by location, the labels have witty puns that are a mix of French and German. But she insists: "Wineries are also about tradition; you should never forget where your roots are." No wonder the wine from her start-up in the Kaiserstuhl region of Southwest Germany is on trend in Berlin's hip bars.
A woman is kneeling in a vineyard, holding a bottle of wine.
A woman holds a red checkered shoe in one hand and a bottle of wine in the other.
A woman is holding a package with a shoe printed on it. On top of the package is a shoe.
Bettina Schumann's customers are amazed by the different tastes of her wines.
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Organic Winery with a Passion for Experimenting

Weingut Scherer & Zimmer in Bad Krozingen

The Schererhof is located on the outskirts of the spa town of Bad Krozingen. In what was once Felix Scherer's grandmother's pigsty, he and Michael Zimmer, who's originally from Berlin, make Burgundy style wines on about 25 acres/10 hectares. They use old oak barrels from Burgundy and also experiment with microorganisms and bacteria to keep the grapes healthy - the natural way.

Their labels feature a logo with two coats of arms: the Berlin Bear and the Baden Griffin. It not only refers to where the two men grew up, but also reflects tradition with a dash of cool. Otherwise, the minimalist label contains only the basic information: the name of the wine and the name of the grape variety. No frills, no bright colors. Scherer and Zimmer met at viticulture school and soon planned to open their own winery. They realized their dream in 2010. Instead of going high-tech, the young winemakers focus on quality, simplicity and respect for nature: "In the beginning we improvised a lot. This has become a credo. If I have high-quality grapes, I do not have to do much with them," says Scherer.

A man is sitting at a small table with a glass of wine in front of him and a bottle of wine next to him.
A man stands in a vineyard and tastes the ripe grapes.
A man is standing next to a wooden barrel, holding a wine glass.
Close-up of some wine bottles standing on a table.
Felix Scherer and Michael Zimmer grow organic Burgundy style wines in Bad Krozingen.
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Generation Pinot

To put their wines in the spotlight, 54 young Baden winegrowers - among them Felix Scherer, Michael Zimmer, Bettina Schumann and Michael Weber - created Generation Pinot. This group shares know-how on new cultivation and cellaring techniques. And to make their wines from Baden better known, they have adopted the internationally-recognised name for their grape variety: Pinot.
red grapes.

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